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Amazon’s First Canadian Upfront Wows at Evergreen Brick Works

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Amazon made a splash in Toronto with its first-ever Canadian upfront, held at the Evergreen Brick Works. The event, packed with star power and exciting announcements, showcased a slate of new content and partnerships set to captivate audiences in the coming year.

Star-Studded Appearances

Fans of The Terminal List: Dark Wolf were thrilled to see stars Taylor Kitsch and Tom Hopper take the stage to discuss the upcoming second season, currently filming in Toronto. Nathan Mitchell, Toronto’s own hometown hero and the actor behind Black Noir in The Boys, teased the final season of the hit series, set to air in 2026, skillfully avoiding spoilers while reflecting on filming in the city.

Sports enthusiasts were also in for a treat. Ottawa Senators Captain Brady Tkachuk made a virtual appearance to share his excitement about starring in the second season of Face Off: Inside the NHL. Toronto Raptors’ RJ Barrett announced a groundbreaking deal that will see NBA games streamed live on Prime starting in 2026. A panel featuring trailblazing women in sports highlighted the future of women’s sports programming on Prime, with a focus on the WNBA.

Photo by George Pimentel

Exciting New Content

Amazon’s programming announcements were as diverse as they were thrilling. Highlights included:

  • Romcon: Who The Fk is Jason Porter?**: A two-part true-crime documentary set in Toronto.

  • Trailer Trash: A docuseries from the executive producer of Letterkenny about two Albertan brothers whose “Young Farts RV Parts” business became a viral sensation.

  • A Simple Plan Documentary: A deep dive into the beloved Canadian rock band.

  • Elle: A new series set in the Legally Blonde universe.

  • Fallout: Season Two: The continuation of the post-apocalyptic fan favorite.

  • John Candy Documentary: A heartfelt exploration of the life and legacy of the legendary Canadian comedian.

Celebrating in Style

After a packed day of announcements, attendees enjoyed a vibrant afterparty complete with food, cocktails, and a live DJ streaming on Twitch.

As Amazon expands its footprint in Canadian entertainment, the event left audiences buzzing with anticipation. With so much incredible content on the horizon, the big question remains: What are you most excited to watch on Prime this year?

[Review by Shan Fernando]